How to hire PR specialists for Media Pitch ?

1️⃣ Google Their Name

Check LinkedIn, personal website, portfolio, previous publications

2️⃣ Look for Published Work / Articles

Online articles, press releases, blogs
Data-driven research or SEO content

3️⃣ Cross-Check Upwork Portfolio

Make sure portfolio claims match Google results
Watch out for fake / stock content

4️⃣ Check Social Proof / References

LinkedIn recommendations, Twitter/X, Medium posts → credibility

5️⃣ Watch for Red Flags

No online presence, unverifiable work
Only generic content, no research-driven publications
Multiple profiles with different names or same photo

Arif Chow

CEO at Blueoptimizer

Arif Chow

CEO at Blueoptimizer

Our mission is to operationalize creativity for measurable business impact. In a world of constant algorithm change, we build adaptable, human-centric SEO systems. We fuse analytical rigor with creative problem-solving to craft strategies that improve your market position today and pave the way for long-term growth.

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